What this solution helps you solve

improvement prioritization

Improvement prioritization  

Get feedback from your visitors before you start your website redesign project and identify what features and content will improve their experience   

post-redesign pain points

Post-redesign pain points

Identify major pain points that appear immediately after your website redesign so you can eliminate them sooner rather than later

impact on visitor satisfaction

Impact on visitor satisfaction

Compare your visitors' experience, satisfaction and ability to complete their tasks, and quantify the success of your website redesign project


What you get


representative view of visitor's experience

Representative view of your visitors' experience

When redesigning a website, it's important to base your decisions on feedback that is truly representative of all your visitors.  Our proven research method allows you to obtain these insights throughout your entire website redesign process.

Want to know how iPerceptions would help you with a redesign?


iPerceptions' integrations with marketing technologies

Enrichment of your marketing technologies 

You will be leveraging many marketing technologies, like web analytics and session replay, to evaluate your website redesign. iPerceptions injects visitor feedback into these technologies to get the 'why' behind the 'what' of your visitors' sessions.

Want to see how iPerceptions visitor feedback enhances other datasets?


tailor-made website redesign dashboards

Tailor-made website redesign dashboards

We understand that every company has its own list of KPIs. That's why we custom-build a dashboard for you so that you can know how your visitors feel about their website experience throughout your redesign process. From pre/post redesign metrics to key visitor segments, you'll have it all in real-time.

Want to see a website redesign dashboard of visitor feedback?


iPerceptions' team of experts

Expert guidance in website redesign research

iPerceptions has managed website redesign research programs for global brands for more than 17 years. We help you create a research plan, deploy surveys and comment cards, and extract insights from your visitor feedback. Most importantly, we provide recommendations to ensure your redesign is a success.

Want to know how our experts would help you in a website redesign project?



Case Study

Mercedes-Benz case study



Learn how Mercedes-Benz leveraged iPerceptions insights after a website redesign to identify and fix issues to ensure a seamless and positive experience.



Learn more about iPerceptions' Website Redesign Solution