The Customer-Centric Marketer  |  iperceptions Blog
The Customer-Centric Marketer - Customer Experience Blog

In-store shoppers are not satisfied with their mobile experience and more CX stories you should read

Summer has seemingly flown us by, and with it many more great articles, tips and stats to help enlighten any Customer Experience (CX) professional in their CEM efforts.

Read More

Oct 2, 2018

By 

Philippe Aussant

Customer Experience Management starts with Effective Customer Data Analysis

Successful Customer Experience Management (CEM) is data-led, and customer data analysis is its foundational activity. 

Read More

Sep 6, 2018

By 

Lane Cochrane

[QUIZ] Do You Know These Omni-Channel Facts and Stats?

Technology has empowered customers to interact with their favorite brands how they want, when they want. This has lead to increased expectations for brands to offer seamless experiences across all their touchpoints - experiences that enable customers to easily interchange between their preferred...

Read More

Aug 7, 2018

By 

iperceptions

3 Ways Voice of the Customer Can Help Health Insurance Providers Manage the Customer Experience

In the age of the Customer Experience (CX), consumer expectations are reaching an all-time high across all industries. The Healthcare industry, including health insurance providers, is no exception.

Read More

Sep 20, 2018

By 

Kathleen Browne

The true value of Voice of the Customer in Customer Experience Management

Data is only as valuable as what you do with it, and Voice of the Customer (VoC) data is no different.

In a world where a superior Customer Experience (CX) is now viewed as a key competitive advantage, leveraging VoC as part of your Customer Experience Management (CEM) efforts has never been...

Read More

Aug 21, 2018

By 

Duff Anderson

The Internet of Things, Voice of the Customer, and Understanding the In-Use Experience

Internet of Things (IoT) solutions will give us the opportunity to get closer than ever to the heart of the Customer Experience (CX).

Read More

Jul 24, 2018

By 

Lane Cochrane

In-store shoppers are not satisfied with their mobile experience and more CX stories you should read

Summer has seemingly flown us by, and with it many more great articles, tips and stats to help enlighten any Customer Experience (CX) professional in their CEM efforts.

Read More

Oct 2, 2018

By 

Philippe Aussant

3 Ways Voice of the Customer Can Help Health Insurance Providers Manage the Customer Experience

In the age of the Customer Experience (CX), consumer expectations are reaching an all-time high across all industries. The Healthcare industry, including health insurance providers, is no exception.

Read More

Sep 20, 2018

By 

Kathleen Browne

Customer Experience Management starts with Effective Customer Data Analysis

Successful Customer Experience Management (CEM) is data-led, and customer data analysis is its foundational activity. 

Read More

Sep 6, 2018

By 

Lane Cochrane

The true value of Voice of the Customer in Customer Experience Management

Data is only as valuable as what you do with it, and Voice of the Customer (VoC) data is no different.

In a world where a superior Customer Experience (CX) is now viewed as a key competitive advantage, leveraging VoC as part of your Customer Experience Management (CEM) efforts has never been...

Read More

Aug 21, 2018

By 

Duff Anderson

[QUIZ] Do You Know These Omni-Channel Facts and Stats?

Technology has empowered customers to interact with their favorite brands how they want, when they want. This has lead to increased expectations for brands to offer seamless experiences across all their touchpoints - experiences that enable customers to easily interchange between their preferred...

Read More

Aug 7, 2018

By 

iperceptions

The Internet of Things, Voice of the Customer, and Understanding the In-Use Experience

Internet of Things (IoT) solutions will give us the opportunity to get closer than ever to the heart of the Customer Experience (CX).

Read More

Jul 24, 2018

By 

Lane Cochrane

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