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The Customer-Centric Marketer - Customer Experience Blog

[QUIZ] Do You Know These Omni-Channel Facts and Stats?

Technology has empowered customers to interact with their favorite brands how they want, when they want. This has lead to increased expectations for brands to offer seamless experiences across all their touchpoints - experiences that enable customers to easily interchange between their preferred...

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Aug 7, 2018

By 

iperceptions

A key aspect of Voice of the Customer research you should not overlook

How you listen matters. Unfortunately, some might be overlooking this particular detail of their Voice of the Customer (VoC) programs, which could end up impacting just how successful their program is in providing the insights they need to improve their Customer Experience (CX).

Read More

Jul 12, 2018

By 

iperceptions

CX Metrics Series: Purchase Horizon

This is Part 6 in a series that examines key Customer Experience (CX) metrics that every Voice of the Customer (VoC) program should measure to better understand the visitors’ digital experience. In this post, we look at a metric that provides the only way to truly know when your visitors are...

Read More

Jun 14, 2018

By 

William Braün

The Internet of Things, Voice of the Customer, and Understanding the In-Use Experience

Internet of Things (IoT) solutions will give us the opportunity to get closer than ever to the heart of the Customer Experience (CX).

Read More

Jul 24, 2018

By 

Lane Cochrane

Retailers are most excited about CX optimization and 4 more stories you should read

As we jump into the second half of 2018, let’s look at some of the recent Customer Experience (CX) stories and stats that recently stood out to us.

Read More

Jul 5, 2018

By 

Philippe Aussant

Why Voice of the Customer Research Will Be Even More Important in the Age of GDPR

GDPR may be one of the hottest topics in the business world today, causing many organizations to rethink and revise how they approach many of their everyday practices.

Read More

May 29, 2018

By 

iperceptions

[QUIZ] Do You Know These Omni-Channel Facts and Stats?

Technology has empowered customers to interact with their favorite brands how they want, when they want. This has lead to increased expectations for brands to offer seamless experiences across all their touchpoints - experiences that enable customers to easily interchange between their preferred...

Read More

Aug 7, 2018

By 

iperceptions

The Internet of Things, Voice of the Customer, and Understanding the In-Use Experience

Internet of Things (IoT) solutions will give us the opportunity to get closer than ever to the heart of the Customer Experience (CX).

Read More

Jul 24, 2018

By 

Lane Cochrane

A key aspect of Voice of the Customer research you should not overlook

How you listen matters. Unfortunately, some might be overlooking this particular detail of their Voice of the Customer (VoC) programs, which could end up impacting just how successful their program is in providing the insights they need to improve their Customer Experience (CX).

Read More

Jul 12, 2018

By 

iperceptions

Retailers are most excited about CX optimization and 4 more stories you should read

As we jump into the second half of 2018, let’s look at some of the recent Customer Experience (CX) stories and stats that recently stood out to us.

Read More

Jul 5, 2018

By 

Philippe Aussant

CX Metrics Series: Purchase Horizon

This is Part 6 in a series that examines key Customer Experience (CX) metrics that every Voice of the Customer (VoC) program should measure to better understand the visitors’ digital experience. In this post, we look at a metric that provides the only way to truly know when your visitors are...

Read More

Jun 14, 2018

By 

William Braün

Why Voice of the Customer Research Will Be Even More Important in the Age of GDPR

GDPR may be one of the hottest topics in the business world today, causing many organizations to rethink and revise how they approach many of their everyday practices.

Read More

May 29, 2018

By 

iperceptions

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