<iframe src="//www.googletagmanager.com/ns.html?id=GTM-C786" height="0" width="0" style="display:none;visibility:hidden">

The customer-centric

Marketer

How to Use Personalization to Increase eCommerce Conversions

Today, personalization is all around us, from when we turn on our TV to watch Netflix, to when we visit the Amazon site to buy that perfect present for someone. We are seeing content and ads that are specifically tailored to us. But how effective is all this ... Read More


Aug 18, 2016

By 

Duff Anderson

3 Ways Online Retailers Can Maximize Their Back-To-School Sales

The beginning of August marks the heart of the back-to-school shopping season, and according to the National Retail Foundation, parents and students are purchasing goods more freely.  

Read More

Aug 9, 2016

By 

Duff Anderson

A Millennial's Perspective on the Millennial Consumer [Infographic]

Millennials, also known as Generation Y, are a big deal, and I’m not just saying that because I’m one of them. 

Read More

Jul 26, 2016

By 

Jon Fraser

How E-Retailers Can Get More From Their Live Chat Solution

E-commerce companies have been using live chat solutions for some time. While it is recognized it as a powerful customer engagement tool, many retailers encounter challenges trying to engage the right individuals at the right time. In this post, I will look at how ... Read More


Aug 11, 2016

By 

Duff Anderson

Customer-Centric Roundup: July 2016

It’s summertime, and the digital marketing scene is heating up. This roundup looks at new research from Facebook IQ and eMarketer on some of the key trends affecting e-commerce, as well as different ways to get more out of your CX efforts, including bringing your ... Read More


Aug 3, 2016

By 

iPerceptions

Why Intent Data is the Elixir of Personalization

A historic challenge faces today's marketing professionals. They are tasked with creating unique, valuable, relevant experiences in an environment where the number of messages and channels has reached unprecedented heights.

Read More

Jul 19, 2016

By 

Duff Anderson

How to Use Personalization to Increase eCommerce Conversions

Today, personalization is all around us, from when we turn on our TV to watch Netflix, to when we visit the Amazon site to buy that perfect present for someone. We are seeing content and ads that are specifically tailored to us. But how effective is all this ... Read More


Aug 18, 2016

By 

Duff Anderson

How E-Retailers Can Get More From Their Live Chat Solution

E-commerce companies have been using live chat solutions for some time. While it is recognized it as a powerful customer engagement tool, many retailers encounter challenges trying to engage the right individuals at the right time. In this post, I will look at how ... Read More


Aug 11, 2016

By 

Duff Anderson

3 Ways Online Retailers Can Maximize Their Back-To-School Sales

The beginning of August marks the heart of the back-to-school shopping season, and according to the National Retail Foundation, parents and students are purchasing goods more freely.  

Read More

Aug 9, 2016

By 

Duff Anderson

Customer-Centric Roundup: July 2016

It’s summertime, and the digital marketing scene is heating up. This roundup looks at new research from Facebook IQ and eMarketer on some of the key trends affecting e-commerce, as well as different ways to get more out of your CX efforts, including bringing your ... Read More


Aug 3, 2016

By 

iPerceptions

A Millennial's Perspective on the Millennial Consumer [Infographic]

Millennials, also known as Generation Y, are a big deal, and I’m not just saying that because I’m one of them. 

Read More

Jul 26, 2016

By 

Jon Fraser

Why Intent Data is the Elixir of Personalization

A historic challenge faces today's marketing professionals. They are tasked with creating unique, valuable, relevant experiences in an environment where the number of messages and channels has reached unprecedented heights.

Read More

Jul 19, 2016

By 

Duff Anderson
Did you enjoy this article? Subscribe today

Receive regular updates from The Customer-Centric Marketer straight to your inbox