Case Study

How University of Liverpool Improved the Website Experience with iperceptions

Improving the Higher Education website experience By working with iperceptions to improve the customer experience, University of Liverpool increased task completion for over 85,000 website customers, increased customer satisfaction by 4%, and won best website at the 2017 Heist Awards.

In this case study you will learn how:

  • University of Liverpool was able to know what their customers thought of their website by collecting a representative sample using a pre-post survey.
  • Based on key insights from iperceptions data, the team at the University of Liverpool implemented several key improvements.
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