This computer electronics e-commerce client was looking for a way to measure the voice of their customers consistently around the world.

They turned to iPerceptions for a side-by-side comparison and assessment of cultural preferences, as well as easily comparable key performance indicators (KPIs) across different business units.

In this case study you will learn:

  • How the client saved $15M in support costs
  • How to understand the visitors' key purchase drivers
  • How to identify reasons for cart abandonment

 

iPerceptions ecom case study

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