MONTREAL, QC – October 6, 2016 – iperceptions, a global leader in research and audience solutions, today announced that it has acquired Datacratic’s Ad Tech business, a leading real-time audience optimization and segmentation Ad Tech Suite. iperceptions’ acquisition further solidifies its position in the machine learning and audience data space by providing the most accurate first and third party audience intent segmentation capabilities available on the market.

The addition of Datacratic’s Ad Tech business will further increase the value iperceptions delivers to its enterprise clients such as Dell, Comcast and Adobe by delivering supercharged segmentation capabilities that increase marketing campaign ROI.

MONTREAL, QC – October 5, 2016 – iperceptions, a global leader in research and audience solutions, today announced that it has appointed Martin Le Sauteur as Chief Executive Officer. Le Sauteur brings over three decades of executive experience in the digital marketing and advertising industries, and joins iperceptions to further accelerate the company’s strong performance and take it to the next phase of growth.

Internet Retailer – June 08, 2016  – Thinking about the customer first delivers the best business results, Dell's Greg Bowen says at IRCE.

Smart Data Collective – May 09, 2016  – Mobile usage has reached an all-time high, and the number of mobile-only Internet users continues to rise.

Global Leader in Data Storage Solutions for both Consumers and Businesses Selects iperceptions to Measure, Manage and Optimize the Customer Experience

MONTREAL, QC – February 17, 2016  – iperceptions, a leading digital Customer Experience Management (CEM) company, has been selected by Seagate, a global leader in data storage systems shipping more than 228m exabytes of data storage every year, as their preferred CEM solution. With iperceptions’ SaaS platform, Seagate will collect a representative sample of website visitors’ intent, needs and expectations. iperceptions will track the online experience in order to break down site strengths and weaknesses, understand key purchase drivers and improve site usability across desktop, tablet and mobile for Seagate.

Canada’s Leading Integrated Freight, Package and Logistics Solutions Provider Selects iperceptions to Measure the Customer Experience Across Multiple Touchpoints

MONTREAL, QC – January 12, 2016  – iperceptions, a leading digital Customer Experience Management (CEM) company, today announced that Purolator, Canada’s leading integrated freight, package and logistics solutions provider with over 11,500 employees, has chosen iperceptions as their preferred solution for customer experience insights. With iperceptions’ Active Research technology, Purolator will collect participating customers’ feedback; in multiple languages and across multiple touch points. Leveraging a number of survey and research tactics, iperceptions will develop key indicators and insights for Purolator.

iperceptions Expands its Leadership in the Customer Experience Industry with Major Client Wins and Game Changing Innovations

MONTREAL, QC – November 23^th, 2015 – iperceptions, a leading digital Customer Experience Management company, today announced it is on target to achieve a third consecutive year of strong double-digit growth of Contracted Monthly Recurring Revenue (CMRR) since the launch of its SaaS platform.

iperceptions Receives Honors for its Active Recognition Technology which improves the effectiveness of retargeting campaigns by recognizing the intent of anonymous visitor’s in real-time.

A Leading Awarding Organisation That Helps 600,000 Learners Across the UK Selects iperceptions to Better Understand Visitor Intent, Needs and Experiences.

MONTREAL, QC – September 9, 2015 – iperceptions, the leader in digital customer research and recognition technology, today announced that NCFE, a national awarding organisation, has chosen iperceptions as their digital customer experience solution. Powered by iperceptions technology, NCFE will collect visitor feedback for their ‘Use Your Voice’ programme, which aims to improve the overall NCFE experience.

GolfNow’s leading online tee time booking and golf course technology and services platform leverages iperceptions Voice of the Customer solution to improve conversion and retention.

MONTREAL, QC – August 5, 2015 – iperceptions, the leader in digital customer research and recognition, today unveiled research  that indicates GolfNow, managed by Golf Channel, has been able to better understand the mobile experience, reduce barriers to the checkout process and measure the satisfaction and effectiveness of its GolfNow Rewards program by leveraging iperceptions Active Research™ SaaS platform.