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  • Build your Research with a Solid Foundation

    Designed by professionals, our frameworks are a guided approach to efficiently answer business objectives across the digital customer lifecycle.

  • How it works

    A framework is a guided approach to conducting research that provides relevant data addressing your business objectives. It increases the exposure and relevance of digital Voice of the Customer (VoC) research across your entire organization.

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iPerceptions Research Frameworks

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  • Trusted

    Extract reliable insights with a scientific approach and conduct accurate research validated by Fortune 500 clients

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  • Focused

    Ensure relevant data matching business objectives, and leverage enhanced reporting driven by advanced analysis techniques

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  • Actionable

    Integrate insights seamlessly with existing business processes and increase the ROI of existing research initiatives and IT investments

iPerceptions Research Frameworks

Our frameworks are structured for seamless integration into existing business systems such as CRM, live assistance, web analytics etc. All our frameworks include interactive reporting and 24/7 access within the Active Research platform.