Asking your customers to complete a survey is like starting a conversation with them. You should do everything you can to approach your survey design as such. 

There is no questioning it; we are living in the age of the customer.

Superior Customer Experience Management in 2019 is widely recognized as one of the most important and defining competitive advantages.

In the age of the Customer Experience (CX), consumer expectations are reaching an all-time high across all industries. The Healthcare industry, including health insurance providers, is no exception.

Data is only as valuable as what you do with it, and Voice of the Customer (VoC) data is no different.

In a world where a superior Customer Experience (CX) is now viewed as a key competitive advantage, leveraging VoC as part of your Customer Experience Management (CEM) efforts has never been...

How you listen matters. Unfortunately, some might be overlooking this particular detail of their Voice of the Customer (VoC) programs, which could end up impacting just how successful their program is in providing the insights they need to improve their Customer Experience (CX).

GDPR may be one of the hottest topics in the business world today, causing many organizations to rethink and revise how they approach many of their everyday practices.