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Posts by Stéphane Hamel

Stéphane Hamel


Stéphane Hamel is a seasoned consultant and distinguished thought leader in the field of digital analytics. One of the few recognized Google Products Strategy Experts (2016), named Most Influential Industry Contributor by the Digital Analytics Association (2012), he has made significant contributions to the industry, including creating the Digital Analytics Maturity Model (2009) and the Web Analytics Solution Profiler (2006) quality assurance tool, and recently launched his new product, Da Vinci Tools. He is frequently called upon to speak at events around the world and an often-quoted media contributor on the topic of digital intelligence and analysis. Stéphane advises a number of organizations and holds an MBA specialized in eBusiness from Laval University (Québec) where he teaches future marketers, analysts and managers on the topic of digital analytics.

To read more articles by Stéphane Hamel check out his blog Digital Analytics: A Managerial Perspective

Are you customer-centric? I bet you're not, and here’s why

You will never achieve customer-centricity if you are not considering digital analytics and Voice of the Customer (VoC) from the perspective of a single customer experience, regardless of the channels involved.

Read More

Apr 12, 2018

By 

Stéphane Hamel

Are you customer-centric? I bet you're not, and here’s why

You will never achieve customer-centricity if you are not considering digital analytics and Voice of the Customer (VoC) from the perspective of a single customer experience, regardless of the channels involved.

Read More

Apr 12, 2018

By 

Stéphane Hamel

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