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Posts by iPerceptions

iPerceptions


iPerceptions is a leading digital customer research company that extends the value of Voice of the Customer beyond measuring the past, to recognizing visitors’ intentions in real-time for personalized experiences.

Customer-Centric Roundup: April 2017

Customer Experience is becoming an increasingly hot topic across all industries, and something that is being examined, analyzed and scrutinized more and more every day. In a world where customers have ever-expanding buying power, the ability to offer a strong, positive customer experience can...

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May 2, 2017

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iPerceptions

Customer-Centric Roundup: March 2017

With Q1 2017 already behind us, there have been plenty of great posts and articles that offer great insights on the online customer experience that are useful to have in your back pocket. 

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Apr 4, 2017

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iPerceptions

Customer-Centric Roundup: February 2017

The first two months of 2017 seemed to have just flown by, with spring already being just around the corner.  

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Mar 3, 2017

By 

iPerceptions

[QUIZ] Are You a Digital Voice of the Customer Rockstar?

Implementing a digital Voice of the Customer (VoC) program on your digital properties can be a win-win for both you and your visitors. But to make sure you and your visitors get the most out of your VoC research, there are some fundamental things that are useful to know as you set up your...

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Apr 20, 2017

By 

iPerceptions

The Missing Ingredient You Need To Get More Out Of Your Session Replay

The adage “a picture is worth a thousand words” could not be any more true when thinking about session replay tools. From session recordings to heatmaps to mouse tracking, session replay tools offer a variety of features that allow you to actually see how your visitors interact with your...

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Mar 31, 2017

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iPerceptions

Customer-Centric Roundup: January 2017

2016 was a big year for digital marketing, but the world is constantly evolving. With innovations and consumer preferences rapidly changing, it's important to operate with a forward-thinking mindset. 

Read More

Feb 7, 2017

By 

iPerceptions

Customer-Centric Roundup: April 2017

Customer Experience is becoming an increasingly hot topic across all industries, and something that is being examined, analyzed and scrutinized more and more every day. In a world where customers have ever-expanding buying power, the ability to offer a strong, positive customer experience can...

Read More

May 2, 2017

By 

iPerceptions

[QUIZ] Are You a Digital Voice of the Customer Rockstar?

Implementing a digital Voice of the Customer (VoC) program on your digital properties can be a win-win for both you and your visitors. But to make sure you and your visitors get the most out of your VoC research, there are some fundamental things that are useful to know as you set up your...

Read More

Apr 20, 2017

By 

iPerceptions

Customer-Centric Roundup: March 2017

With Q1 2017 already behind us, there have been plenty of great posts and articles that offer great insights on the online customer experience that are useful to have in your back pocket. 

Read More

Apr 4, 2017

By 

iPerceptions

The Missing Ingredient You Need To Get More Out Of Your Session Replay

The adage “a picture is worth a thousand words” could not be any more true when thinking about session replay tools. From session recordings to heatmaps to mouse tracking, session replay tools offer a variety of features that allow you to actually see how your visitors interact with your...

Read More

Mar 31, 2017

By 

iPerceptions

Customer-Centric Roundup: February 2017

The first two months of 2017 seemed to have just flown by, with spring already being just around the corner.  

Read More

Mar 3, 2017

By 

iPerceptions

Customer-Centric Roundup: January 2017

2016 was a big year for digital marketing, but the world is constantly evolving. With innovations and consumer preferences rapidly changing, it's important to operate with a forward-thinking mindset. 

Read More

Feb 7, 2017

By 

iPerceptions