Turn Up the Volume on Your Session Replay

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Business Challenge

Tealeaf’s session replay data is a fantastic way to understand online customer behavior, website usability, navigation, clicks, form entry, and other website movements. However, there is limited context in terms of whose behavior you are observing, what they are trying to do or their appreciation of the overall website experience.

Solution

Integrate iPerceptions’ webValidator Continuous Listening Solution data with Tealeaf’s session‐replay data in an easy‐to‐use dashboard for advanced analysis and understanding. Get immediate access to the sessions of targeted visitors, with visibility into their intentions and experiences.

Combine visitors’ website sessions with their open-ended feedback regarding reasons for failed task completion, likes and dislikes, as well as their overall satisfaction scores, iPSI scores, purpose of visit choices, and more – all in one place.  

How it Works

iPerceptions-Tealeaf integration is bi-directional, allowing you to manipulate webValidator data points in the Tealeaf dashboard, or filter Tealeaf session replay links in the iPerceptions portal.

Manipulate webValidator data in the Tealeaf dashboard

Filter Tealeaf session replay links in the iPerceptions portal 

When a visitor agrees to take an iPerceptions survey, iPerceptions captures the Tealeaf cookie which identifies that visitor’s unique session.

At the same time, iPerceptions stores the web service link that connects to the corresponding session replay.  

When the visitor completes the survey, their answers are submitted to Tealeaf.

Once this is complete, you can segment your visitors according to any iPerceptions variable(s) and view the associated sessions with just a single click.

Benefits

• Use visitor segments and/or survey results to filter sessions of interest
• Understand the experiential impact of specific website problems, sections and obstacles
• Identify major issues by investigating low satisfaction scores, main reasons for failed task completion, and dislikes
• Obtain visitor-led suggestions regarding potential improvements and fixes
• Make more informed decisions about your ongoing website optimization efforts
• Prioritize the needs of your most valuable visitors
• Reduce guesswork, saving time and money 

“We are now able to identify gaps in our customer experience using iPerceptions, then validate and understand the details behind the customer feedback thanks to Tealeaf.  This integration has been invaluable to helping us optimize all of our online properties.”

- Miguel Almaraz, User Experience Manager, Choice Hotels International