iPerceptions Announces the Renewal of a Major Client Contract Valued at Over $500,000.00

August 29, 2007

NEW YORK, NY–(Marketwire – August 28, 2007) – iPerceptions Inc. (TSX VENTURE:
IPE) is pleased to announce today that it has renewed a major account in the consumer
electronics sector, valued at over $500,000.00 for webValidator services over
the next 12 months.

"This renewal is a testament to iPerceptions clients’ commitment to the iPerceptions
Satisfaction Index (iPSI)," said Richard Zeidel, Vice President, Sales at iPerceptions.
"This contract demonstrates both the importance of the iPerceptions Satisfaction
Index (iPSI) and our ongoing commitment to relationship building and partnering
with industry leaders in this sector. This renewal allows us to continue our momentum
in growing our presence within the consumer electronics vertical," Mr. Zeidel
added.

About the iPSI and the webValidator solution

The iPerceptions Satisfaction Index (iPSI) is derived from satisfaction and experience
data obtained from over two million actual visitors, from over 500 projects on
Fortune 1000 websites, across ten verticals and contains over 30 million data
points. It is the only index of its kind and is quickly becoming the standard
for measuring online customer satisfaction. The webValidator Continuous Listening
solution captures the voice of actual online customers in the context of an actual
website visit helping companies learn more about their customers with satisfaction
metrics that quickly turn learning into customer led decision-support. Using a
perceptual framework to evaluate key elements of the visitor experience as well
as predictive algorithms and modeling to identify those attributes that drive
satisfaction, the resulting iPerceptions Satisfaction Index (iPSI) helps companies
obtain a clear understanding of the key issues impacting satisfaction; purchase
intent, transaction abandonment, customer loyalty and the likelihood customers
will refer friends and associates to the site.

About iPerceptions

iPerceptions is one of North-America’s leading web-focused attitudinal analytics
providers. Its webValidator Continuous Listening solution and its Proprietary
Satisfaction Index (iPSI), turn thousands of data points into easy-to-understand
strategic and tactical decision support for website marketers. iPerceptions’ clients
include such well known brands as InterContinental Hotels, General Motors, Dell
Computers, Hyundai, CompUSA, LG Electronics, Toshiba, Choice Hotels International,
BMW and Hilton Hotels. iPerceptions has offices in New York, Toronto and Montreal.

The TSX Venture Exchange does not assume any responsibility as for the relevance
or exactitude of this press release.

Media Information

Jonathan Levitt
Vice-President Marketing
iPerceptions Inc.
Tel: 514-488-3600
Fax: 514-484-2600

Investor Information

Jerry Tarasofsky
President and Chief Executive Officer
iPerceptions Inc.
Tel: 514-488-3600
Fax: 514-484-2600

Martin Faucher
Chief Financial Officer
iPerceptions Inc.
Tel: 514-488-3600
Fax: 514-484-2600

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iPerceptions - Customer Satisfaction Measurement

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