Articles

Musings from iPerceptions' leading minds on a variety of topics, including online customer satisfaction, website optimization, and industry trends.

     
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  • January 25, 2007

    The Wired Hotel: Make Your Website "Look to Book" Friendly - Jerry Tarasofsky, CEO, iPerceptions - January 25th, 2007

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  • November 03, 2006

    The Wired Hotel: Getting to Know Your Visitors - Jerry Tarasofsky, CEO, iPerceptions - November 3rd, 2006

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  • August 26, 2006

    Branding To The Converted - Duff Anderson, VP of R&D, iPerceptions - August 28th, 2006

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  • June 26, 2006

    Satisfying Your Auto Site Visitors- Duff Anderson, VP of R&D, iPerceptions - June 26th, 2006

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  • May 26, 2006

    Is Your Website Price-Proofed? - Duff Anderson, VP of R&D, iPerceptions - April 26th, 2006

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What they say about us

InterContinental Hotels Group

iPerceptions' webValidator gave us deep insights into how different types of users valued their experience when they came to our site. Significant differences in perceptions emerged when comparing first time users, vacationers and business travelers. It gave us the ability to strategically focus our next round of site developments based on priorities to maximize our targeted visitors' experiences.

InterContinental Hotels Group

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