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GREAT FOR: Small businesses, blogs or just to see what you can do with the iPerceptions platform.
GREAT FOR: Small to medium sized businesses or individuals running their own website.
GREAT FOR: Medium to large sized companies that want a complete Voice of Customer solution.
GREAT FOR: Large companies that want advanced insight with premiere VoC solutions and expertise.
From concept to launch, iPerceptions professional services leads the way. With decades of research experience, our team offers more than leading-edge insight and client service. We offer the industry’s foremost thought leaders invested in your success.
“Within hours of having a hypothesis about a problem, we’re able to identify the issue quickly and get the information into the right hands to fix the problem—instead of taking much longer to form a focus group.”
-Craig Chaplick, Supervisor of Digital Marketing and Customer
Driving innovation in the research industry, that’s what we do at iPerceptions. From our frameworks and methodologies to our outreach with the research community, we put our knowledge to work on your bottomline.
One of the common misconceptions about on-arrival surveys is that it will negatively affect conversion. At iPerceptions, we have collaborated with many e-commerce clients to test if there is any impact on conversion while running an on-arrival survey. Our tests showed that there is no significant negative impact on conversion. In fact, in some cases it showed an increase in conversion.
The analysis of customer feedback through open-end questions is a crucial part of digital research. Closed-end questions provide focused, quantified data, but it is through open-end questions that organizations discover what customers really want to say to them. A common topic that respondents mention in open-ended feedback is the site’s usability. Reading through the textual responses provides researchers insights about the issues that site visitors are experiencing.
Last year I started a three part series on the key pillars of Active Research beginning with Frameworks, the foundational support of Active Research. This is the second installment focusing on the next pillar of Active Research, engagement. In terms of Active Research, engagement is the act of engaging customers in the ‘Moment of truth’ across digital touch points to better understand their intentions and environment. Timing, sampling, and usability/design are all factors that significantly affect the characteristics of information received from a solicitation for feedback.
It’s all here on your iPerceptions dashboard. Log in for an overview of the all the key metrics you need,
including Task Completion and Overall Satisfaction. Find out how your website is performing in real
Take a closer look at your customers’ website interactions. With iPerceptions you can monitor and
highlight the significant aspects of your website experience.
Make sure the people in your company never miss key research insights. Schedule automatic research
reports to anyone you choose.
Check in on your survey with iPerceptions’ survey statistics. Each snapshot shows you how many respondents completed your survey, started it, and the average time it took to complete it.
Dig down deep into your data and see the key trends over time by Overall Experience and Task Completion. Also, see which areas you need to improve to increase Task Completion and the Overall Experience.
Display all your survey results in easy-to-understand graphs and charts, so you can effortlessly sort, bookmark and disseminate the results of your survey.
See where you need to take action and what to prioritize with iPerceptions’ grids. Each easy-to-understand grid outlines the different iPSI dimensions by their influence and significance on the Overall Experience. Only available with iPSI Experience Framework.
Open text responses from customers present a treasure chest of insight for companies. With so many product ideas, tactical issues and general feedback to read, extracting main concepts to prioritize is overwhelming. That’s where the iPerceptions’ Concept Cloud and Word Cloud come in. By quickly pinpointing key concepts in open text responses, the Concept Cloud and Word Cloud report the most pertinent topics, so you can respond quickly to the issues that matter most to your customers.
iPerceptions offers the world’s largest visitor experience benchmark, so you can accurately compare your performance within your industry based exclusively on real visitor data.
Advanced business intelligence reporting highlights every facet of your research results. This powerful reporting tool enables you to combine, analyze and act on a mix of quantitative data and qualitative feedback. Learn More >
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