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Industry thought leaders on every engagement
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Zoom in on the power of VoC research
GREAT FOR: Small businesses, blogs or just to see what you can do with the iPerceptions platform.
GREAT FOR: Small to medium sized businesses or individuals running their own website.
GREAT FOR: Medium to large sized companies that want a complete Voice of Customer solution.
GREAT FOR: Large companies that want advanced insight with premiere VoC solutions and expertise.
From concept to launch, iPerceptions professional services leads the way. With decades of research experience, our team offers more than leading-edge insight and client service. We offer the industry’s foremost thought leaders invested in your success.
“We are now able to identify gaps in our customer experience using iPerceptions, then validate and understand the details behind the customer feedback thanks to Tealeaf. This integration has been invaluable to helping us optimize all of our online properties.”
-Miguel Almaraz, User Experience Manager, Choice Hotels
Driving innovation in the research industry, that’s what we do at iPerceptions. From our frameworks and methodologies to our outreach with the research community, we put our knowledge to work on your bottomline.
Have you already finished designing your survey, and are looking for guidance for what to do next to launch this survey on your website? While implementations can often differ from website to website, below are some pointers to keep in mind when implementing iPerceptions surveys on your website to ensure that it goes smoothly. Before getting started, we always recommend checking out our documentation for Desktop and Mobile/Tablet surveys. These documents provide detailed overviews of the implementation processes for both types of surveys, and also provide introductions to their respective invitation methodologies.
At eMetrics San Francisco the hot topic was big data – precisely Big Data for Marketing. Despite the wealth of data available to the modern marketer, the success or failure of a business is still centered on gaining a competitive advantage. At iPerceptions, we like to refer to Jack Welch’s, former CEO of GE, famous quote “We have only 2 sources of competitive advantage - learning more about customers faster than competitors and turning that learning into action faster than the competition.” There is no doubt that today in the era of big data, we know more about our customers than ever before. But are we taking action on this information?
When doing a site redesign or making site improvements, conducting a Voice of the Customer (VoC) study is great way for agencies to gather customer feedback for their clients and prioritize the changes that need to be made to the site. The insights collected can then be used to make informed changes to their clients’ websites that will increase satisfaction, overall experience ratings and/or conversions.
It’s all here on your iPerceptions dashboard. Log in for an overview of the all the key metrics you need,
including Task Completion and Overall Satisfaction. Find out how your website is performing in real
Take a closer look at your customers’ website interactions. With iPerceptions you can monitor and
highlight the significant aspects of your website experience.
Make sure the people in your company never miss key research insights. Schedule automatic research
reports to anyone you choose.
Check in on your survey with iPerceptions’ survey statistics. Each snapshot shows you how many respondents completed your survey, started it, and the average time it took to complete it.
Dig down deep into your data and see the key trends over time by Overall Experience and Task Completion. Also, see which areas you need to improve to increase Task Completion and the Overall Experience.
Display all your survey results in easy-to-understand graphs and charts, so you can effortlessly sort, bookmark and disseminate the results of your survey.
See where you need to take action and what to prioritize with iPerceptions’ grids. Each easy-to-understand grid outlines the different iPSI dimensions by their influence and significance on the Overall Experience. Only available with iPSI Experience Framework.
Open text responses from customers present a treasure chest of insight for companies. With so many product ideas, tactical issues and general feedback to read, extracting main concepts to prioritize is overwhelming. That’s where the iPerceptions’ Concept Cloud and Word Cloud come in. By quickly pinpointing key concepts in open text responses, the Concept Cloud and Word Cloud report the most pertinent topics, so you can respond quickly to the issues that matter most to your customers.
iPerceptions offers the world’s largest visitor experience benchmark, so you can accurately compare your performance within your industry based exclusively on real visitor data.
Advanced business intelligence reporting highlights every facet of your research results. This powerful reporting tool enables you to combine, analyze and act on a mix of quantitative data and qualitative feedback. Learn More >
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