iPerceptions - Customer Satisfaction Measurement

E-commerce and Internet veteran brings more than 20 years of experience in marketing and sales leadership to rapidly growing Voice of the Customeranalytics leader

NEW YORK, NY, October 6, 2009––iPerceptionsInc. (TSX.V:IPE),a leading provider of Voice of the Customer web analytics, today announced the appointment of Paul Robillard as VicePresident of Marketing. A seasoned executive with more than 20 years of experience in marketing, sales, and corporate leadership, Robillard has successfully led growth initiatives at IBM, BCE Emergis, Fortsum and Netscape. In his new role at iPerceptions, he will lead all aspects of global marketing as the company extends its web analytics leadership and expands its strategic vision, business goals and product lines.

 "Paul brings extensive experience in developing and executing marketing strategies that generate global demand and create value for customers,” said Claude Guay, President and CEO of iPerceptions. "He willbe instrumental in helping iPerceptions strengthen and elevate its market position, and I am very excited to welcome him to the team as we continue to forge new ground in Voice of the Customer analytics.”

Robillard brings more than 20 years of professional experience in sales, marketing, coaching and consulting for high technology, manufacturing, services, finance, travel and telecommunications companies. As an executive and manager, he has developed a global and practical perspective on corporate leadership and the leverage effect of sales and marketing.